Picture
this: there you are, minding your own business at the bus stop, when
you take a deep breath. What's that smell? No, it isn't the hobo urine
stink you're used to. Cookies? Fresh from the oven cookies? Well,
cookies fresh from the oven that a hobo peed on, I guess. Just what is
going on here?

You've just experienced a new type of advertising! I call it
smell-o-vision, and it could become the most annoying innovation in
advertising since the advent of commercials that are louder than the
shows they interrupt. The "Got Milk?" campaign was the first to sign
on, making bus shelters smell like cookies so people would want some
milk. Naturally, people hated this, as not everyone wants to smell some
chemical adhesive that is designed to smell like baked goods when
they're just trying to get to work. We get assaulted with enough gross
smells every day without advertisers paying to get to our nostrils as
well. Predictably, the ads were removed early after multiple
complaints. Does this spell the end for smell-o-vision? Time will tell.