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Thursday, Mar 8, 2007

The proof that video games are media has never been so apparent. As the gaming equivalent to television, episodic gamers and developers need vast channels of game content for surfing, mixes of gameplay, and other forms of entertainment novelty. That's what is required to give some meaning to the term 'episodic games.' It's television for the gaming population.

I hope you'll forgive the worldly cynicism of this avid gamer, as I find this approach to be a bit gimmicky. Creating and releasing games in episodes holds major financial advantages over traditional game development. Developers are able to 'pilot' games to find out if they will work out in the market prior to making multi-million dollar investments. Episodic games are also ideally suited for digital download because they are bite-sized entertainment with all the graphical bells and whistles of multi-gig retail titles. At long last I am glad that developers are finally adopting the single-unit gouge and are making a premium by selling 'episodes' at the same price we're used to paying for multi-level expansion packs.

However, this approach does bode some great potential innovations. The questions abound: Can players influence the course of the series based on the results of online multiplayer tournaments? Can players implement a story themselves for MMORPGs into each episodic iteration? Of course, I know that there are some logical issues that come with those ideas: Does multiplayer break the fiction of the single player campaign? And what happens to the multiplayer tournaments once the last episode in the series is released? I have high hopes for Valve in the innovation department with regards to episodic gaming, as their track record clearly proves that innovation is their middle name.

Television has had decades to perfect a model for entertainment which includes a variety of content with a mix of genres and releasing them in what is known as 'appointment schedules.' That term means that the goal there is entice people to make it a point to follow episodes of their favourite series and discuss it with their friends. Episodic gaming is appointment gaming and it is the most genius, yet simple and obvious marketing ploy I have seen so far from gaming publishers.

Category: Editorial
Posted by alifont, 4:24pm
20 Comments | Post a Comment

Comments

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I think that episodic content is a pretty good idea, especially in today's day and age when games are released by the truckload every year. People rarely have time to play and episodic content, since it is pretty short, allows them to do so without losing touch with the story.
Posted Mar 8, 2007 5:08 pm PT
I think that episodinc content is an ok idea, just as long as you get your fair moneys worth each time. Ive felt sightly ripped off ocasionally.
Posted Mar 8, 2007 5:15 pm PT
I think it's kind of nice to pay a really low price to try something out, and if you hate it, you don't have to buy another one. If you like it, though, you can buy the whole season for the same price of a full retail game.
Posted Mar 8, 2007 5:32 pm PT
Episodic content can be good when the feedback from the players on an specific part of an episode can be taken into account in order to improve the same game in future episodes.

Great editorial, Al. Just a tipbit: media is plural, medium is singular, so games are a medium.
Posted Mar 8, 2007 6:08 pm PT
if a full game costs 100 dollars in Australia. I dont want to buy an episode for 60 when htere is going to be 5 episodes. I think this has some benefits, but it is Company benefits not user benefits. Episodic play is that same as micro payments. Break everything smaller, so that when you buy everything it actually costs more then what it would if you could just buy everything at once.
Posted Mar 8, 2007 6:27 pm PT
Episodic format is nice only if the game can hold its hype for a long time. I have always wished that Half-Life 2 can be made in a way that you don't have to jump out of Half-Life 2 to play Half-Life 2 Episode 1. They should make the game into one giant, continuous title. Must be fun.
Posted Mar 8, 2007 7:42 pm PT
So what's Valve's last name
Posted Mar 8, 2007 8:26 pm PT
Thanks, Edu. I'm glad I can count on you to make me a better writer.
Posted Mar 8, 2007 9:15 pm PT
In the age of digital downloads, episodic games are almost a no-brainer. I'd like to see more games made the way Steam is making the Half-Life continuations; but, they shouldn't be done like Xenosaga, (which is my only experience with "episodic" gaming), which were too long as well as too few and far between, (to say nothing of the actual games themselves which I think you have to be an emo teen locked up in rehab for a year with nothing else to do in order to be able to endure playing them).
Posted Mar 8, 2007 9:30 pm PT
Were this an ideal world where Steam worked properly and didnt break your PC, and your internet connection were constant and reliable, then sure, episodic content would rule.

However, it is not. And as a result, episodic content only comes off as a good idea to those with fast reliable internet connections, and who are lucky enough to have the associated download/shopping clients work properly.

My old PC had MAJOR problems with Steam, and as such, i hated it, i despised it. So much in fact, that, as big a half life fan as i am, i played HL2 twice, then uninstalled it and never looked back.

Until now, now i have a reasonably fast, reasonably reliable internet connection. So i figured, sure, why not, i'll give it a go, and am downloading episode one as i type. It only cost $20 (£10ish) so it's hardly a major hit, and even if it clocks in at 2 hours or so, it's still technicly better value than most other games.

However, what i do not agree with, by any distance, is the pre-requisite of being connected to be able to sign on and play a steam game. That to me, is not only restrictive, but insulting. Why should i have to have your client wasting my system resources? As well as being connected to the internet, for a single player game?!

I am considering buying Sin episode one, and i am lucky this time around, steam seems to be running fine and causing no problems, and i am very interested in things like Portal, and the support Valve gives to the mod community.

I still cannot stand having to be connected and sign in to play my games however. Although i do support the ability to play them without a disc. But again, i do not like not owning the disc for the game. What if the servers go down? I cant play the game? Oh... What about if they loose all my account details? I lose all my games? Ouch...

Sure, those are longshots, but they are possible.

The forced updating before you can play the game is another annoyance...

But digital distribution aside. Episodic content is neither a high nor a low for me, so long as i consider what im getting to be value for money, then it's fine.
Posted Mar 9, 2007 4:31 am PT
Episodic content is an idea with lots of potential and I could say that digital distribution is, without a doubt, the future. Anyway, it was a good editorial.
Posted Mar 9, 2007 9:15 am PT
BettyBot, that's a very good point and that's another reason why I have such high hopes for Valve leading the way in episodic gaming: Because Steam is the perfect pipeline for episodic content.
Posted Mar 9, 2007 10:53 am PT
[This message was deleted at the request of the original poster]
Posted Mar 9, 2007 10:54 am PT
I totally agree with you. Valve is innovative although I still prefer it when they realise it all in one hit.
Posted Mar 9, 2007 11:56 am PT
yeah^
Posted Mar 10, 2007 6:49 am PT
The idea is nice; smaller games with smaller barriers of entry, new episodes released regularly with later episodes improving on things that got negative feedback. It'll be just like TV, and everyone likes TV right? Well, no it won't be just like TV. When is the next Half-Life episode coming out anyway? The only way a big budget game with a fair amount of content could release regularly is by creating all the content beforehand, and then at that point, why don't you just release it all in one package? I get the excitement, but I'm skeptical. What was that other episodic game on Steam? It was a first person shooter, it had a good deal of hype around it, but it didn't turn out to be the best thing ever. Does that game even have an episode two yet?

http://mostly-harmless1.blogspot.com/
Posted Mar 10, 2007 8:35 pm PT
Well, what else can I say? I definitely think it's a good idea, if the final product doesn't come off as cheap or rushed. With episodic content, we'd also be able to experience some of our favorite franchises more relatively quickly than otherwise.
Posted Mar 11, 2007 12:48 am PT
I have such a limited time thoughout a week to play games, that I've hardly even noticed this new trend come about. I do thing it's a decent idea though. It gives a new uniqueness to video gaming and broadens there appeal to non-traditional gamers. Just as long as each episode of a game is affordable, then I'm all for it.
Posted Mar 13, 2007 11:53 am PT
I heard that Ryo. Time is critical for me too.

What's important to me is game series putting out content out more frequently. Two years and more is too long between games.
Posted Apr 14, 2007 3:27 pm PT
The sole reason why companies like Valve became interested in episodic games is that they can re-use existing code and resources and push out a 20 buck product. In other words, its all about generating revenue more quickly than spending R&D on a new game that can take 3 years to release. What Vavle found out is that they couldnt release episodes every 3 months (more like every 10 months) and therefore I dont think we'll see episodic games continuing at all anywhere. Its not profitable for the bigger gaming companies.
Posted May 7, 2007 7:09 am PT
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  • alifont
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