I think there's no way anybody could have missed out the footage and announcements of the Console-exclusive Battlefield: Bad Company by Dice which is beeing published by EA Games. For the most part the hype over the game isn't relying on the game, but the visuals yet again, just as with Crysis. But how good can a game look on a console without being punished with bad frame-rates? Unreal 3 Engine overall gives the Xbox360 a tough time, though performance is well playable, no doubt 'bout it. But as the well-optimized UT3 engine is pushing the system, then there's no doubt the Frostbite engine Dice got in store for Bad Company, according to the screenshots, will not run on Xbox360 and not uphold same quality on the PS3 as of the latter beeing excessively expensive to optimize products for.

As this looks superior to the CryEngine 2, then there's no doubt it'll looked trashed on consoles as the CryEngine 2 will not be around for consoles for that very reason they are too weak. That also covers Most PC Platforms beeing too weak, which limits the possibility of sold copies of the product itself. But having such a heavy engine as Frostbite intends to be, and not launching for PC, will make up for the biggest screw-up on a long time making the pre-rendered Killzone 2 trailer put as something natural in comparison of its great success at trashing the reliability from the publishers. In my eyes Bad Company will fail to deliver any of the promised visuals simply becuase the consoles are too weak and there's no PC Port for such a stupid reason as the big guy at Dice and his opinions on Ported games. Crysis failed and didn't sell, this game will perhaps sell, but will probably end up with even a bigger F*** Off-effect from the hyped consumers than those who actually bought Crysis.